| In India, women entry into business is a new phenomenon. In recent years the
entrepreneurship has gained wide popularity on the whole globe. The rate of becoming
entrepreneurs in women is more compared to men. The main objective of the study has been to
understand the socioeconomic background of self employed women entrepreneurs, and factors
influencing the personality traits in running their enterprises efficiently and profitably were
considered for detailed analysis. The survey was carried out with 50 sample self employed
women entrepreneurs who were selected according to convenience sampling method from
Tirunelveli District. The data collected relate to the period August to December 2014. Data
collected was tabulated and analysed by using simple percentages, chi-square test, Garret
Ranking Technique, f test, standard deviation and probability analysis. |